Digital Account Director

Evoke Galliard

London

Digital Specialist Account Director/Senior Account Director

Purpose of the role

A resourceful digital health and social media leader to be a strategic advisor and implementation consultant across all business accounts and internal initiatives. Building and maintaining strong relationships with clients, as well as instilling best practice and developing capabilities and confidence internally. Supporting teams in developing and executing digital and social media campaigns that are complementary to broader public relations and communications activities, whilst keeping themselves and the wider team abreast of changes and developments in the social media and digital healthcare landscape. Building the profile of the business’s digital capabilities, supporting organic growth and new business opportunities.

Who is the ideal candidate?

You will be a highly motivated and results driven individual, with a track record of achievement in communications and a knowledge of working within the constraints of the pharmaceutical industry. To succeed in this role, you will have an ability to quickly and effectively understand client requirements, as well as extensive experience in developing tailored solutions to meet those needs. As our Digital Specialist, you will need to apply significant experience of deploying successful digital and social media communications within a healthcare context and be confident in the use of core social and digital activity measurement frameworks and benchmarks.

You’ll be passionate about sharing your expertise to upskill your colleagues, developing and delivering internal thought leadership opportunities.

We need fresh thinking team players who can work strategically and collaboratively and use sound judgement to provide confident counsel and support. Energy and enthusiasm is a must!

More about the role:

The role will involve further developing our digital expertise and our portfolio of digital work, as well as involvement in driving forward existing core digital and social media activities, to include:

  • Digital comms and PR, content marketing planning with excellent copywriting and content development for digital channels, promotional media, email, along with SEO

  • Digital marketing strategy and planning to support funnel marketing and leveraging owned, earned and paid media

  • Social media strategy and planning across organic and paid channels

  • Project management of digital campaigns and activities

About Evoke Galliard

At Evoke Galliard we unpick and unwrap complex scientific data and information about life-changing health-related science and turn it into meaningful communications that inform and inspire the media, doctors and the general public. Strategic digital and social campaigns are just one way in which we achieve this.