Senior Social Media Specialist

Evoke Kyne

Philadelphia

Evoke Kyne is an award-winning communications agency that harnesses insight, experience and creativity to advance health and wellbeing around the world. We are part of Evoke, a global brand, experience, and communications agency platform, purpose-built to make health more human.TM

We are currently seeking a Senior Social Media Specialist to join our growing team and support client engagements in executing existing and new programs across social media, as directed by the Supervisor or Director, and other senior management on the team. This is an opportunity to support social media programming efforts for clients in the pharmaceutical space, using your communications training and experience to improve health and make a difference. Experience working with physician/healthcare professional influencers and paid social media is desired.

Based in Philadelphia, this is an exciting opportunity to join a fast-paced, growing global company. 

 

 KEY RESPONSIBILITIES:

Client Partnership

  • Provides social media support on multiple client accounts
  • Responsible for executing and/or overseeing a variety of client program activities including research, social media monitoring, and establishing relevant relationships on behalf of clients with online advocates, influencers
  • Develops drafts of client documents including social media posts, results reports, influencer mapping and summary reports, etc., and proofs all documents for thoroughness and accuracy before providing to other team members or client for review
  • Liaison with company partners and vendors on client projects as appropriate
  • Manages comprehensive social media projects and/or influencer events including logistics, timetables and deadlines
  • Provides creative input in developing social strategy documents

Business Development

  • Participates in new business brainstorms and conducts research on new business projects
  • Supports management of Evoke KYNE social media channels
  • Track content performance with ability to discover and implement actionable insights
  • Shows strong understanding of social media tools as well as web-based research tools, i.e., Netbase
  • Aids in the development of new business materials (presentations, RFP responses) as appropriate
  • Takes the initiative in seeking training on company processes/procedures

Leadership & Teamwork

  • Displays an ongoing willingness to gain knowledge and make significant contributions to the team
  • Demonstrates initiative and resourcefulness and attempts to work through issues collaboratively or independently as appropriate
  • Works closely and collaboratively with interns and Social Media Specialists, helping to mentor and provide direction on projects as needed
  • Encourages and responds to feedback from manager and team members
  • Demonstrates flexibility in working across teams, able to adapt to project needs, different team working styles, etc.
  • Effectively partners with account teams to meet client needs, clearly communicating project objectives, direction and timing
  • Ability to work quickly and effectively under pressure, flourishing in a fast-paced environment
  • Actively supports company values and an inclusive culture

Effective Communication

  • Ensures accuracy of all written projects, including grammar, fact-checking and referencing documents as needed
  • Creates engaging copy and assets for client social media platforms, in partnership with agency’s creative team, on a regular basis
  • Strong analytical skills to carry out a metrics-driven approach to content creation
  • Takes opportunities to lead in client interactions to further develop client communication skills

DESIRED EDUCATION & EXPERIENCE:

  • Bachelor’s degree, preferably in communications / marketing / advocacy / digital / social media
  • 2-5 years’ communications or related marketing / advocacy / digital / social / health experience; partnership, US/global health issues or health product communications experience preferred
  • Strong interpersonal skills with the ability to build cross functional relationships
  • Strong understanding of all social media platforms
  • Works collaboratively as part of a team
  • Innovative thinker and creative problem solver
  • Shows an entrepreneurial spirit
  • Strong attention to detail
  • Possesses strong organizational and project management skills
  • Superb internal and external communications skills (verbal, written, listening)
  • Possesses strong time management skills; able to balance multiple priorities
  • Solid research skills
  • Passionate about improving lives through innovations in health
  • Social and traditional media experience preferred

 

Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.