Senior Director, Copy

Evoke Navience

Princeton, New Jersey, United States

Evoke is a global brand, experience, and communications agency platform, purpose-built to make health more humanTM

We’re a dynamic global healthcare platform comprised of practice areas and speciality agencies – adaptive, agile and designed around our clients. We provide frictionless access to a uniquely comprehensive offering and one of the industry’s deepest and most dynamic collections of talent. We use data-driven insights, creativity, and applied innovation to solve the most complex of problems in our marketplace. Our digital-first perspective means we can unlock the potential of today and shape tomorrow.

About Evoke Navience

Evoke Navience is a full-service managed markets agency that develops strategies and tactics across all managed markets segments for pharmaceutical and healthcare companies. The company partners with pharmaceutical clients to provide superior insights and a full spectrum of market access solutions that delivers successful business results. Evoke Navience provides a work environment focused on collaboration, innovation, integrity, and trust, and is focused on individual and organizational growth. For more information about our company, please visit www.evokenavience.com.

Description: Senior Director, Copy

Evoke Navience is seeking a Senior Director, Copy to research and develop copy for projects critical to supporting and implementing market access program execution for clients. This individual will develop copy for the promotion of branded pharmaceutical products, disease state materials for use with managed markets payers, and resources for HCPs and consumers focused on access and affordability content. 

Specific responsibilities include:

  • Develops copy for promotional materials and resources for branded pharmaceutical products that payer customers and pharmaceutical sales representatives use with healthcare professionals
  • Based on understanding of client business strategies, develops copy that effectively communicates to the target audiences
  • Works to shape clients’ messages by transforming complex business copy or concepts into more succinct and comprehensive communication
  • Manages the quality, medical accuracy, and alignment of assigned projects to deadlines, project objectives, and specifications
  • Supports the Creative team with ideas for appropriate visuals, and for developing compelling and engaging assets
  • Collaborates with other creative resources to ensure consistency of approach and alignment of brand strategy
  • Prepares materials for medical-legal review; and participates in clients’ medical-legal review processes as required, providing solutions to ensure/accelerate approval 
  • Accurate referencing and annotating of all materials, following style established for client (usually AMA) 
  • Maintains the highest standard for clear and concise communication
  • Provides onsite input and support at client meetings, as needed

Position requirements:

  • Bachelor's degree in life/health-related sciences, or English/marketing/journalism
  • 5-7 years of experience as a writer for pharmaceutical or healthcare-related industry
  • Experience developing a broad scope of communications materials for a range of audiences, including payers
  • Basic understanding of medical, regulatory, and legal review processes of promotional materials for pharmaceutical companies
  • Ability to operate effectively in a fast paced, deadline-driven environment
  • Highly organized and effective at multi-tasking
  • Advanced Microsoft Office skills, particularly PowerPoint and Word (PC or Mac) and understanding of Adobe Creative Suite
  • Strong command and understanding of AMA and related pharmaceutical styles

Skills/Qualifications:

  • Previous agency experience a plus
  • Client-focused approach to work
  • Research and analysis skills, e.g., ability to undertake reviews of the scientific literature
  • Ability to work in a fast-paced environment and to prioritize workload effectively
  • Excellent attention to detail and organizational skills
  • A flexible and positive attitude with respect to work assignments and ever-changing priorities
  • Excellent interpersonal, verbal, and written communication skills
  • Values the importance of teamwork and works effectively as part of a team
  • Creativity, enthusiasm, and drive
  • Genuine interest in healthcare communications
  • Integrity in managing confidential and sensitive internal and client information

It is helpful, but not required, to have:

  • Understanding of market access
  • Knowledge of the drug development process, clinical research, and applicable regulatory guidelines
  • Familiarity with clinical trials
  • Experience with bibliographic referencing 
  • Familiarity with budget tracking processes for projects

Evoke Navience is an Equal Opportunity Employer.

Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.