Vice President, Brand Strategy


New York, NY

Evoke is a global brand, experience, and communications agency platform, purpose-built to make health more human.

We're a dynamic global healthcare platform comprised of practice areas and specialty agencies – adaptive, agile and designed around our clients. We provide frictionless access to a uniquely comprehensive offering and one of the industry's deepest and most dynamic collections of talent. We use data-driven insights, creativity, and applied innovation to solve the most complex of problems in our marketplace. Our digital-first perspective means we can unlock the potential of today and shape tomorrow.


Are you an innovative Brand Strategist/Planner who would be excited working at an agency that's all about making "Health More Human?" Do you believe in challenging convention and bringing fresh perspectives to the table? Do you enjoy working in a collaborative, entrepreneurial environment? Do you have a passion for inspiring and nurturing great ideas? Do you love the thrill of pitching new business? If so, then this could be the perfect opportunity for you.


  • Guiding the strategic direction for the brand
  • Collaborating with the Creative, Account, Medical and Engagement Strategy teams on brand and communications strategies
  • Fostering an environment that encourages innovative ideas from team members and builds buy-in across the delivery team
  • Creating strategic roadmaps that are prioritized based on business objectives and organizational feasibility
  • Developing and facilitating client-facing workshops and strategic planning exercises
  • Providing thought leadership
  • Partnering with the Account Management teams to elevate Evoke Health as a strategic partner and trusted advisor to clients
  • Mining provocative insights that form the basis for creative strategies
  • Developing inspiring creative briefs and briefings
  • Providing Brand Strategy expertise in new business pitches
  • Partnering with clients on market research activities to develop and champion brand platforms and marketing strategy


  • 8+ years experience in Brand Strategy/Planning in an agency setting
  • Experience in both HCP and DTC healthcare communications
  • Ideally, some experience in a general (non-pharma) agency
  • Great interpersonal skills
  • Superb and persuasive communications skills, both written and verbal/presentation
  • Adept at storytelling
  • Able to simplify and clarify complex concepts
  • Excellent analytical skills
  • Highly collaborative
  • Creative thinker

Evoke provides an exciting and flexible work environment, competitive salaries and outstanding company paid benefits including medical, dental, 401(k), tuition reimbursement.

Evoke is an equal opportunity employer.

The base salary range represents the low and high end of the salary range for this position. This range may differ based on your experience and skill set, geographic location, and cost of living considerations. We consider compensation more than just a base salary – that’s why we also offer an exceptional range of flexible benefits, personal support and tailored learning and development opportunities all designed to help you realize your full potential both in life and at work.
$190,000$215,000 USD

Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.